Investment Campaign Checklist

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Legally establish the company (LLC, C Corporation, etc)

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Register your business name (if different than the legal name)

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Get a Tax ID number for your business (EIN Number)

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Get a business bank account

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Register for State/Local taxes (if applicable)

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Obtain business licenses (if needed to conduct business in your industry)

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Organize your team

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Create a business plan (+emerge an idea on Umergence to post your plan)

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Create a pitch deck

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Know how much capital you need and exactly how it will be used (be clear, detailed, and transparent)

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Decide which type of security to offer (equity, debt, convertible debt, revenue sharing, future equity/token)

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Determine where and what type of investor you want to target (accredited investors only or the general public)

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Decide your timeline

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Familiarize yourself with the appropriate securities regulations (Reg CF, Reg A+, Reg D) - comparison

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Create a company website

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Create social media profiles for the company

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Draft press releases and plan distribution channels

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Create a promotional video

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Decide a marketing budget and strategy for your campaign

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+Emerge a new investment campaign

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Get a CIK number for your company from the Securities and Exchange Commission (you’ll need it for filings)

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Create the required filings for the SEC and state regulatory agencies (Umergence will walk you through them)

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Build your campaign page

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Submit the campaign for review

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Once reviewed and approved, campaign goes live!