There are many success metrics that can be used but the most effective meaningful measure is to track the number of startups that are successful. Tracking back to the original problem of 700,000 new businesses are formed in the US every year. If Umergence can increase the number of successful businesses to something greater than the current rate of 34% then Umergence is providing great value. Based on the metrics collected adjustments can be made to hone in the success.