Companies do whatever meets their bottomline. They are often faced with the conundrum of which their decisions are made to profit the company but wholistic considerations are never met. A Social Good Rating Agency operates similar to a credit rating agency like Equifax or TransUnion but measures Social Good impact for all public companies.
The first success metric is to determine what categories of Social Good would be tracked and weighing them respectively. Running the data through some existing companies to see how well it fairs.